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Title
Facebook: Hate it or Love it, But Can You Ignore it? A Comparative Study of US and India
Author(s)
Shivani AroraDaniel Okunbor
Publisher
Korea Institute of Science and Technology Information
Publication Year
2016-03-30
Abstract
Facebook has been a part of our lives for the last decade. For a company started in 2004 to have penetrated the lives of people across the globe is commendable. The perpetuation of Facebook has led to a phenomena called Facebook Addiction Disorder. Companies are using Facebook to promote their business and people are using it to promote themselves, in addition to staying connected. In this paper, an effort is made to study respondents from India and the United States of America in order to gauge their dependence on Facebook, and a comparative view of it is presented.
Keyword
Facebook; FAD; Facebook Addiction Disorder; Social Networking
Journal Title
Journal of Information Science Theory and Practice
Citation Volume
4
ISSN
2287-4577
DOI
10.1633/JISTaP.2016.4.1.5
Files in This Item:
Thumbnail E1JSCH_2016_v4n1_65.pdf389.05 kBDownload
Appears in Collections:
8. KISTI 간행물 > JISTaP > Vol. 4 - No. 1
Type
Article
URI
https://repository.kisti.re.kr/handle/10580/9384
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