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Title
Streamer Motives and User-Generated Content on Social Live-Streaming Services
Author(s)
Mathilde B. Friedlander
Publication Year
2017-03-30
Abstract
Three most popular information services, Periscope, Ustream, and YouNow, vicarious for all Social Live-Streaming Services (SLSSs), are investigated to analyze their streamers' motivations and the user-generated content. Additionally, we collected demographic data (gender and age). More than 7,500 streams by users from the U.S., Germany, and Japan were observed. Main streamer motivations on SLSSs are boredom, socializing, the need to reach a specific group, the need to communicate, and fun. Important content categories on all three SLSSs are chatting, sharing information, 24/7, and 'slice of life.' We were able to identify differences between users from the U.S., Germany, and Japan as well as between the users of Periscope, Ustream, and YouNow. The main motive to stream in the U.S. is to reach a specific group, while in Japan it is socializing, and in Germany boredom. The top content category for both, YouNow as well as Periscope, is to chat; on Ustream it is 24/7 (i.e., webcams).
Keyword
Social Live-Streaming Services (SLSSs); Social Media; YouNow; Periscope; Ustream; Motivation; Content Analysis
Journal Title
Journal of Information Science Theory and Practice
Citation Volume
5
ISSN
2287-4577
DOI
10.1633/JISTaP.2017.5.1.5
Files in This Item:
Thumbnail E1JSCH_2017_v5n1_65.pdf1.92 MBDownload
Appears in Collections:
8. KISTI 간행물 > JISTaP > Vol. 5 - No. 1
Type
Article
URI
https://repository.kisti.re.kr/handle/10580/8680
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